More mid 90s craziness, this time from director Kinka Usher. Bearded Lady was particularly interesting to work on. The set comprised a real fairground which was constructed next to a power station near Long Beach. Unusually, I was allowed to visit the set to record some on-location sound. This shit is real, yo!
Ah, the mid 90s. The information age was dawning, GenX was roaring, young advertising “creatives” were given all manner of leeway to express themselves. Nobody wants to be Dylan’s Mr Jones, right? Certainly not the good folks at Centura Bank, who allowed talented young director Kevin Donovan to direct these spots the way he wanted to. A wackier bunch of ads has surely never been produced in the interests of promoting an august financial institution.
Allow me to whisk you back to 1994, when this cool public service announcement, out of Maryland if I remember rightly, was produced here in LA, with your gunslinging sound designers M62 in charge of the soundtrack. Keep off the tabs, kids!
Before we get to today’s feature I must pay homage to the greatest drummer of our time (in my opinion) who was suddenly taken from us a few days ago. I refer of course to Jaki Liebezeit, who has joined his colleague Michael Karoli in that place of infinite and eternal creativity.
This commercial for Fila won an International Monitor Award for sound design. I still have it but it needs a spot of glue so here’s a generic one:
It was directed by Gore Verbinski, who went on to a lucrative career making pirate movies inspired by a popular Disneyland attraction.